What’s the difference between a financial coach and financial adviser?


Let’s be honest, we could all be doing a little better with our money. So who do we turn to when we need a little help?

Chances are, you’ve already been offered a consultation with a bank financial adviser and maybe even gone along to the meeting. But what did you learn, what habits did you change and how did your future vision become clearer?

In my role as a financial coach at Wealth Enhancers, I want the lives of our members to change for the better.

Now, I’ve been a standard adviser, focusing on a portfolio and providing specific super, insurance and investment advice, but that didn’t sit well with me. It’s not client centric and it’s not motivational.

To me, the coaching side of the job is far more rewarding.

And the rewards go both ways.

For our members, the progression in wealth and mindset is phenomenal.

“For me, it’s about seeing that change and continually encouraging them to be the best they can be. It sounds a little cheesy, but seeing people living life on their terms is a wonderful thing.”

So, Financial Adviser vs Financial Coach. What’s the difference?

Financial coaching focuses on your education, growth, and decision-making process so that you master and understand wealth building skills.

The coaching structure is designed to help you build wealth in the first place. You remain in control by learning how to manage your money, you receive ongoing education and you are able to make better-informed investment decisions.

Traditional financial advice models are built on a system and products that profit from the wealth already accumulated. The problem is that it’s not what most Australians need. Most people need help accumulating that wealth in the first place.

Why do I need a Financial Coach?

Most of us know what we should do to build wealth and gain financial freedom.

It’s no secret that we should spend less, save more, and invest smarter. We also understand pretty well how we should do these things. The problem is not in the knowing; the problem is in the doing.

It’s one thing to tell people what they should do, and it’s an entirely different thing for them to actually do it. People are complex, emotional and not always rational. The right strategy and accountability framework is what allows our members to grow and feel satisfied. A proven process to #getrichslow, while allowing the individuals to grow themselves personally.

If you’re looking for someone who’s going to follow your agenda, help create independence, foster accountability and responsibility, as well as educate and focus on your goals, then now is the time to reach out to a financial coach. We are enablers, client-focused and objective driven.


If you want to get a feel of how it’s like working with us, book in a FREE Strategy Session. We’re looking forward to meeting you!



Disclaimer: all information contained within this article is of a general nature. It should not be relied upon when making financial decisions. Please consult a professional financial advisor or planner (like us!) before acting.